Welcome to A Beautiful Day!

About Zach



Zach Wen accidentally venture into nightlife when he was 21, Young and ambitious, He accidentally created a industry of Club Promoting and management, where he help to resurrected stressed Clubs and turn them into profits.

At the age of 25, he managed to be the Major shareholder and the Asia Franchise Rights holder for Supperclub, (Supperclub.com) headquartered in Amsterdam, which at its peak has opened globally in places like London, Hollywood, Dubai and of course Singapore.
Due to a personal reason, Zach chose to exit nightlife after resurrected Singapore’s Asian Super Club Club Avatar, where he turned the venue into multipurpose entertainment complex to host mini concerts + festivals under one roof. He has since successfully organized mini concerts for MC HOT DOG, 大嘴巴, Makiyo and many more.
Targeting at the New Immigrants Segment and second affluent generations of Chinese residing in Singapore, Club Avatar focus on blue ocean strategy and thus managed to achieved 350% sales growth within one year where Singapore’ Nightlife industry was at its overs saturation point.
During this Time, Zach also launched a multi platform Bi Lingual Digital Media Singstyle 新尚, which at its peak has a readership of 10,000 from the second affluent Chinese community.


Zach is passionate about shared economy concept for Hospitality industry and Co founder OSG Suntec in 2015 with his current business partner Christopher Neo, Singapore’s first Co-Create Bar + Kitchen.
He has also created the Nasi Lemak Brand Harmony Nasi Lemak, which drew global attention including Michelin Guide, Bloomberg, CNBC, CGTN and many more.
In 2018 He co founded the miniBAR with Chris on Orchard Road due to Landlord’s interest in their Shared Economy Concept.
Zach Holds a Bachelor Degree from LSE, a father of two, and he is a firm believer of Christianity

Back to top
Order Now